Rick L. Callender

Rick is the Chief Executive Officer of the Santa Clara Valley Water District where he is responsible for strategic advice and counsel, leading and managing public affairs and external and internal communications, and all government relations efforts at the federal, state and local level, which includes developing positive working relationships and implementing strategic outreach, advocacy, media relations and community stakeholder relationship building efforts.

Currently, Rick is the Chair of the Public Relations Society of America, Public Affairs and Government Section which provides training and resources relevant to communicators in all levels of government and branches of the military, as well as those at counseling firms, corporations and associations who are responsible for communicating with various audiences on public policy or public safety issues.

In September of 2000, Rick took a leave of absence to successfully lead the Yes on Measure B Campaign for Clean, Safe Creeks in Santa Clara Valley.  This countywide campaign targeted over 500,000 voters and raised over $375 million for the Santa Clara Valley Water District. In 2012 he led another effort to renew that funding through approval of the Safe Clean Water and Natural Flood Protection Program, which passed by the largest margin of any special tax in the history of Santa Clara County.  The measure passed by 74% and will raise over half a billion dollars.

Rick earned his Bachelor of Science degree in Industrial Engineering with an emphasis in electronic and computer technology from California State University, Chico and his Masters of Arts in Public Administration from San Jose State University. Rick earned his Juris Doctorate from Northwestern California University School of Law.

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